Client & Product:

Fatherli, an app designed to support, connect, and empower fathers, sought to create a dedicated digital space for dads.1 Decodifi partnered with them to build a comprehensive mobile application that provided expert advice, forums, and content, giving fathers the essential tools for their parenting journey.

The challenge

Fatherli aimed to address a significant issue: the widespread feeling of isolation experienced by fathers in their parenting journeys. While numerous resources existed for mothers, a clear lack of dedicated support for dads left a crucial gap. Fatherli envisioned a platform where fathers could access support for their parenting questions and well-being issues, mirroring the resources available to mothers. Their goal was to foster an environment where dads could connect with others facing similar experiences, building a strong, supportive community.

The solution

Decodifi collaborated closely with Fatherli throughout the entire mobile app development process. We began by thoroughly understanding their core requirements and vision for the application. Using these insights as a guide, we then created detailed wireframes, mock-ups, and interactive prototypes, meticulously refining the user experience. Following this comprehensive design phase, we built the MVP1 of the app precisely to their specifications, delivering it on time and within budget.

The resulting Fatherli app emerged as a modern support system that empowered dads to connect with other fathers from around the world. It provided a dedicated space for them to share experiences, find encouragement, and gain support from a vibrant community of like-minded individuals.

“The app has only been live for a few weeks, but the general reception has been promising and full of potential, much to the client's delight. The team was highly responsive, and internal stakeholders were particularly impressed with Decodifi’s communication skills and commitment to success.¨
Dr. Mia Eisenstad, Co Founder, Fatherli

The result

Upon its launch, the Fatherli app immediately began fulfilling its mission, connecting fathers and providing much-needed support. The platform successfully created the intended community environment, offering dads access to expert advice, forums, and a wide range of content. This integrated solution directly addressed the initial challenge of paternal isolation, establishing Fatherli as a vital resource in the parenting landscape.

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Begin your digital journey, Lets Talk!

Whether you’re interested in digital transformation or MVP development, our team is ready to help you achieve your goals. Fill out the form and we’ll be in touch with you soon.

Head office

Suite 2E, North Lane House, Headingley, Leeds, LS6 3HG

Phone number

+44 113 416-66-00

Email

hello@decodifi.uk

send message

Thank you for your message!

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