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Digital Transformation

Online fitness coach

An online fitness coach helps his clients reach their health and wellness goals through customised workout plans and nutrition guidance. We built an AI-powered workout builder that removes the burden of manual plan creation while preserving a personal touch.

Time: 5 weeks
Industry: Fitness
Online fitness coach

The challenge: 

Spending several hours per week manually building workout plans for new clients became time-consuming and unsustainable for the online fitness coach as demand increased. He decided to try artificial intelligence. The challenge was to build a system that could match each person with a quality program in his style, without taking up so much of his time and still preserving his personal touch.

The Solution: 

To build this system, we had weekly meetings with the fitness coach for training the algorithm using thousands of his existing workout plans (written and video content) so it could mimic his programming methodology. We built an artificial intelligence tool that instantly generates customised workout plans. The AI asks clients different questions to personalise the program, then delivers a professional fitness plan that only requires the fitness coach to review.

Online fitness coach

Idea generation

Identified opportunity for improvement

Design phase

Wireframes and interface


Ai Setup

Training Ai algorithm

No-code development

5-week development


Weekly demo meetings

Thorough development phase

Beta testing

Testing by users


Next steps

Building a more extended system

The Result: 

The result is a smart workout builder that asks each new client for information like fitness goals, nutrition habits, fitness level and schedule. It then instantly generates a complete fitness plan in the online fitness coach's style. He can now focus on high-level training material, expanding his business faster, and providing clients a premium 1-on-1 experience.

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